E-commerce has grown by leaps and bounds over the past several years. Instead of running brick-and-mortar stores or participating in trade shows, retailers have focused their attention on selling products on online platforms. In this age of technology, it just does not make any sense to have a physical retail presence. Not only does online selling significantly reduce operational costs but it also gives retailers access to a potentially global audience. By selling internationally, retailers can grow their business much faster than in a world without e-commerce. Here are some great products you can start selling if you intend to launch an e-commerce enterprise.
Foldable Travel Iron
As the world is getting used to life post-COVID, the travel industry has started to regain momentum. So selling products that make travel easy is a good starting point. No matter the purpose of travel, be it business or leisure, a foldable travel iron will always come in handy. You could choose to simply use your hotel’s laundry service. However, those services are not inexpensive by any means. Other than that, if you have your own iron, you can press your clothes on your own time. When people are traveling they generally want to get their things done fast. So if you can offer travelers something that can save them a few extra minutes (like a portable travel iron), they will react positively.
You can post ads for this product on a website frequented by an audience interested in travel. You may also target clients based on their profession or designation, like sales reps, CEOs, digital nomads, or just about anyone for whom travel is a big part of their profession. You can also use Pinterest boards, Facebook pages and groups, and other travel and hospitality forums to narrow down your target audience. If you run a travel-oriented business, you can write tourism blogs where you should embed a purchase link for your travel iron. These actions will draw relevant traffic towards your product offering.
Photo Necklace
Photo necklaces have had a traditionally cyclical demand. Their sales reach peak levels every year during the Christmas holiday season. However, in recent years they have been in demand even before December, according to data from Google Trends. Most people usually get these necklaces made with photos of their loved ones or their pets. This is part of the larger personalized jewelry market. Personalized items are usually high in demand on online selling platforms. So this is something that can help turn up a good profit.
Create ads on Facebook and Instagram to boost your necklace sales. This is a good example of an impulse purchase product. In other words, people are likely to purchase photo necklaces after seeing them by chance rather than actively searching for them and then deciding to purchase. You may target new parents with photos of newborn babies. People in serious long-term relationships, as well as pet owners, are other groups that can be targeted for this product. You should try to aggressively promote this product during special occasions like Mother’s Day or Valentine’s Day.
Helicopter Drones
Some niche products have huge potential for profit. Helicopter drones are one such product. Although it is not that much of a niche product as it used to be in previous years, the keyword “drones” still gets over 1.8 million searches every month, according to keywordseverywhere.com. So it is still a niche product that won’t go out of fashion in the foreseeable future. You can categorize your product listings, such as photography drones or toy drones.
Helicopter drones can be promoted online in many ways. You can capitalize on drone-related keywords that have high search volumes. Some ideas for keywords include “helicopter drones,” “toy drones,” and “drones.” You can also get popular YouTubers to review your products on their channels. Helicopter drones usually appeal to a younger demographic. So be sure to target the 18-24 age group on all your paid promotion.
Summing Up
These days all kinds of products and services are sold on e-commerce platforms. These are just a couple of product ideas to work with. As long as you employ the right promotion tools, no power on Earth can stop you from establishing a successful online business.
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